Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition
(eAudiobook)

Book Cover
Published
Tantor Media, Inc., 2008.
Format
eAudiobook
ISBN
9781400190645
Status
Available Online

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Physical Description
15h 0m 0s
Language
English

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Citations

APA Citation, 7th Edition (style guide)

Guy Kawasaki., Guy Kawasaki|AUTHOR., & Paul Boehmer|READER. (2008). Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition . Tantor Media, Inc..

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Guy Kawasaki, Guy Kawasaki|AUTHOR and Paul Boehmer|READER. 2008. Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition. Tantor Media, Inc.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Guy Kawasaki, Guy Kawasaki|AUTHOR and Paul Boehmer|READER. Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition Tantor Media, Inc, 2008.

MLA Citation, 9th Edition (style guide)

Guy Kawasaki, Guy Kawasaki|AUTHOR, and Paul Boehmer|READER. Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition Tantor Media, Inc., 2008.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID4fc2e2e1-389b-e0bb-20d0-48d455198e43-eng
Full titlereality check the irreverent guide to outsmarting outmanaging and outmarketing your competition
Authorkawasaki guy
Grouping Categorybook
Last Update2023-01-14 17:00:12PM
Last Indexed2024-03-29 03:19:19AM

Book Cover Information

Image Sourcehoopla
First LoadedJul 31, 2023
Last UsedJul 31, 2023

Hoopla Extract Information

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    [synopsis] => In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.For nearly three decades, Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist, and irreverent pundit. His bestseller The Art of the Start has become the most acclaimed bible for small business. And his blog is consistently among the fifty most popular in the world.Now, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance:-How to get a standing ovation-The art of schmoozing-How to create a community-The top ten lies of entrepreneurs-Everything you wanted to know about getting a job in Silicon Valley but didn't know who to askProvocative, useful, and very funny, this straightforward book will show you why readers around the world love Guy Kawasaki.
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