The power of fifty bits : the new science of turning good intentions into positive results
(Book)

Book Cover
Author
Published
New York, NY : Harper Business, An Imprint of HarperCollins Publishers, [2016].
Format
Book
Edition
First edition.
ISBN
0062407457, 9780062407450
Physical Desc
xxv, 189 pages : illustrations ; 24 cm
Status
Central Library - Adult Nonfiction - Upper Level - Nonfiction
158 NEASE
2 available

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LocationCall NumberStatus
Central Library - Adult Nonfiction - Upper Level - Nonfiction158 NEASEOn Shelf
Central Library - Adult Nonfiction - Upper Level - Nonfiction158 NEASEOn Shelf

More Details

Published
New York, NY : Harper Business, An Imprint of HarperCollins Publishers, [2016].
Edition
First edition.
Language
English
ISBN
0062407457, 9780062407450

Notes

Bibliography
Includes bibliographical references (pages 163-177) and index.
Description
Of the ten million bits of information our brains process each second, only fifty bits are devoted to conscious thought. Because our brains are wired to be inattentive, we often choose without thinking, acting against our own interests & what we truly want. As the former Chief Scientist of Express Scripts, a Fortune 25 healthcare company dedicated to making the use of prescription medications safer and more affordable, Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions marketers, human resources professionals, teachers, and even parents can use to improve the behavior of others around them, and get the positive results they want.

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Citations

APA Citation, 7th Edition (style guide)

Nease, B. (2016). The power of fifty bits: the new science of turning good intentions into positive results (First edition.). Harper Business, An Imprint of HarperCollins Publishers.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Nease, Bob. 2016. The Power of Fifty Bits: The New Science of Turning Good Intentions Into Positive Results. Harper Business, An Imprint of HarperCollins Publishers.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Nease, Bob. The Power of Fifty Bits: The New Science of Turning Good Intentions Into Positive Results Harper Business, An Imprint of HarperCollins Publishers, 2016.

MLA Citation, 9th Edition (style guide)

Nease, Bob. The Power of Fifty Bits: The New Science of Turning Good Intentions Into Positive Results First edition., Harper Business, An Imprint of HarperCollins Publishers, 2016.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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