Malcolm Gladwell

Using a New Yorker article he wrote about a company testing out a new drug, Malcolm demonstrates how to employ jargon to hook your readers.

Malcolm likes an imperfect argument-the perfect argument is too obvious. Learn how Malcolm builds an open-ended puzzle into his story, "The Ketchup Conundrum."

Data is a big part of Malcolm's stories. Learn three ways Malcolm helps readers digest data and engage with complex ideas in his writing.

A musical biography unlike any you've ever heard: Paul Simon in conversation with Malcolm Gladwell and Bruce Headlam, discussing Simon's greatest hits, artistic struggles, and what it means to move people through music, now with a new epilogue that finds Paul continuing to wrestle songs from the universe including for his latest album Seven Psalms. What happens when Paul Simon, widely considered one of the greatest songwriters in music history, and...

How do we think without thinking, seem to make choices in an instant--in the blink of an eye--that actually aren't as simple as they seem? Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? And why are the best decisions often those that are impossible to explain to others? Drawing on cutting-edge neuroscience and psychology,...

The best-selling author of Blink identifies the qualities of successful people, posing theories about the cultural, family, and idiosyncratic factors that shape high achievers, in a resource that covers such topics as the secrets of software billionaires, why certain cultures are associated with better academic performance, and why the Beatles earned their fame.

Brings together, for the first time, the best of Gladwell's writing from The New Yorker in the past decade, including: the bittersweet tale of the inventor of the birth control pill; the dazzling inventions of the pasta sauce pioneer Howard Moscowitz; spotlighting Ron Popeil, the king of the American kitchen; and the secrets of Cesar Millan, the "dog whisperer." Gladwell also explores intelligence tests, ethnic profiling and "hindsight bias," and...

Bestselling author and podcast host Malcolm Gladwell offers a powerful examination of interactions with strangers, and why it often goes wrong. How did Fidel Castro fool the CIA for a generation? Why did Neville Chamberlain think he could trust Adolf Hitler? Why are campus sexual assaults on the rise? Do television sitcoms teach something about the way people relate to each other that isn't true? A challenging and controversial excursion through history,...

Bringing together reporting, profiles, memoir and criticism from The New Yorker to present a bold and complex portrait of black life in America, told through stories of private triumphs and national tragedies, political vision, and artistic inspiration throughout history.